Get inspired by Blue Moon's "Behind the Craft"

Client / Agency / Network : Blue Moon / Initiative / DBG [Digital] & Discover America [TV]
Air: 2013

Produced at the same time as Miller64's "The Sub," this series - which takes you behind the scenes to follow how raw materials, in the hands of true craftsmen and artisans, go from their initial state, to works of beauty that propel and defend their professional users - was also filmed and edited simultaneously for Digital and TV.

The show was distributed as a half dozen webisodes, and one 1-hour special that aired on Discover America.

This was another create collaboration between Blue Moon and the boys at Foglight.