Simply put, "Beauty Rules" (presented by Garnier)

Client / Agency: Garnier/Mindshare
Air: 2013

With pop star, Marina & the Diamonds on site to judge the looks they can put together, 8 girls are set against each other to scour New York City and put together a new music-themed outfit for themselves. In addition to their impromptu wardrobe, the final piece of each new look is a complete hair makeover.